Dmitrii Kustov was featured on a recent episode of The We Do Marketing Hour podcast. The Regex SEO founder shared his wisdom on how taking a mathematical approach helps companies succeed in digital marketing.

In this episode, host Alex Valencia sits down with Dmitrii to discuss the correlation between math and digital marketing. They discussed why every business owner needs to know their numbers before pushing content.

The whole point of SEO and online marketing is to get actual results. That’s why it is crucial to analyze previous conversion rates before you put money into marketing. Once you understand historical data, you can compile the numbers and design a campaign that will yield results.

Whether you spend a thousand or a million dollars on marketing, you need to know your finances are well spent. So tune in to this week’s episode of The We Do Marketing Hour to learn how math and data analytics can improve the overall outcome of your digital marketing campaigns.