{"id":919,"date":"2020-05-01T08:00:25","date_gmt":"2020-05-01T08:00:25","guid":{"rendered":"https:\/\/www.regexseo.com\/blog\/?p=919"},"modified":"2022-02-21T15:09:10","modified_gmt":"2022-02-21T15:09:10","slug":"seo-best-practices-to-skyrocket-your-e-commerce-sales-in-2020","status":"publish","type":"post","link":"https:\/\/www.regexseo.com\/blog\/seo-best-practices-to-skyrocket-your-e-commerce-sales-in-2020\/","title":{"rendered":"SEO Best Practices to Skyrocket your E-Commerce Sales in 2020"},"content":{"rendered":"\n
\"ecommerce<\/figure>\n\n\n\n

With the first month of the new year already gone by, it is high time for eCommerce stores out there to overhaul their SEO strategies, if they missed taking care of it on the advent of the new year. With 44% of the customer segment initiating their shopping with a Google search and 37.5% of all traffic on eCommerce sites coming from the search engines, SEO is a sacred and compulsive tool that an eCommerce store owner needs to absolutely swear by. 
<\/p>\n\n\n\n\n\n\n\n

This is an equally important call for budding eCommerce stores that have failed to realize how SEO is the holy grail for all eCommerce<\/a> websites. It is so much more important for new eCommerce stores that are running on a contained budget and need a sure-shot way to make sales once they are combat-ready. <\/p>\n\n\n\n

The logical explanation of this statement stands with the fact that social media spending is recurring and dies out once you stop spending. Also, 80% of online prospects do not give in to paid ads in search results. So, that\u2019s not very RoI-positive. But, once you have done the SEO right and your eCommerce website starts ranking, you can sit back and relax; though, only for a while.
<\/p>\n\n\n\n

If you have been looking to nail the SEO strategy for your eCommerce store in 2020, you have arrived at the right place. In this guide, we will be helping you with all the right SEO moves<\/a> you need to make in 2020 if you are looking to rank your store well and skyrocket the overall sales figure. Here are the essentials you have to absolutely take care of:
<\/p>\n\n\n\n

Nail your Keyword Research<\/strong><\/p>\n\n\n\n

We all know how keywords form the base pillar for any site\u2019s SEO endeavors. For an eCommerce website, in order to be able to optimize your product and category pages, keywords are the magic bricks. Hence, for the best outcome, product-based keywords work like a charm. <\/p>\n\n\n\n

For an eCommerce website, \u201chow-to\u201d content keywords don\u2019t fit the bill as they do for generic content. Since eCommerce content is going to push products, it is important to ensure that your site\u2019s keywords are chosen as per the product searches.
<\/p>\n\n\n\n

For example, Amazon Suggest is a great way to look for some very valuable keywords that customers are widely using for their product search<\/a>.\u00a0 It would be no exaggeration to say how this resource is a treasure-chest for eCommerce keywords.\u00a0
<\/p>\n\n\n\n

\"ecommerce<\/figure>\n\n\n\n

While choosing your keywords, just make sure that you are able to straight down to the true search intent of the keyword you are choosing as well-weighed qualifiers. Some other useful keyword research tools that you can use are SEMRUSH<\/a>, Ahrefs Keyword Explorer<\/a>, Google Keyword Planner<\/a>, KWFinder<\/a>, etc. 
<\/p>\n\n\n\n

Taking care of the On-Page SEO<\/strong><\/p>\n\n\n\n

In order to make sure that your eCommerce products rank higher on the search engines and bring to you the optimum target traffic, On-page SEO has to be accomplished. 
<\/p>\n\n\n\n

You must begin with adding your prominent keywords to your site\u2019s page titles, headers, subheaders, paragraph copy, product descriptions, image file names and alt text, meta title and description, and URLs. It is a highly-recommended move to furnish all product information on a single page itself so that the prospect does not have to make extra clicks or visit more pages for information on a single product. 
<\/p>\n\n\n\n

A lot of users think that the On-Page SEO is about stuffing the copy with keywords which is an absolute no-no. Make sure that your keyword sprinkle makes sense and follows the SEO-experts\u2019 instructions. Here are the other things that you should implement on your eCommerce site for its On-Page SEO:
<\/p>\n\n\n\n