Design Corner

“Benefits of Outsourcing Web Design” – Dmitrii Kustov Featured on One Cent At a Time

By Dmitrii Kustov on May 17, 2019
should i hire professional designer to redesign my website or do it myself

Designing a website, is it deceptively easy? Or surprisingly difficult? In a recent discussion with Sudipto Basu of One Cent At a Time, we discuss the pitfalls and learning curve of trying to design your own website. Whether it’s time, experience, or artistic inclination blocking the way, putting together a website demands a good deal of hands-on work. And if you want that site to look good and run well, it’s going to take even longer to get it just right.

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Internet Marketing, Marketing Strategy

Guide to a Better Marketing Strategy: Part 1

By Dmitrii Kustov on May 9, 2019
Guide to Business Marketing Strategy online

Welcome to the first part of the Guide to a Better Marketing Strategy. In total, there’ll be six posts, each of which will provide additional insight into the strategy for each of the internet marketing channels – search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing and content marketing.

It may be that you already have an internet marketing strategy in place, in which case, we’ll provide plenty of tips to take it to the next level. If you’re thinking about creating your first internet marketing strategy, this article will empower you to put a strategy in place that really works.

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Internet Marketing, Tech

“Why Engineers, Mathematicians, and Other Technical Experts Excel in Digital Marketing” – Dmitrii Kustov Featured on Hackernoon

By Dmitrii Kustov on May 3, 2019
why tech experts succeed in internet marekting

As the marketing industry shifts to accommodate the rise of websites and a constant online presence, the people working in the industry are shifting, too. Previously the field of creatives and ad men, nowadays, the significance of data and analysis is leading to an increase in engineers and the analytical type in marketing. But what makes them so adept at the new always online style of marketing?

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Search Engine Optimization

How Can Social Media Improve Your SEO Ranking?

By Nick Brown on April 19, 2019
How social media marketing helps organic rankings?

Social media marketing can be your biggest SEO asset today. We could say that the essence of SEO is getting recognized as a trusted expert in your field and getting people to visit your website as much as possible. This means that you have to go where the people are. In this day and age, you can almost guarantee that the people are on social media. Be it Facebook, Instagram, or anything in between, your target audience is bound to be online and engaging with content as you read this. If you really want to improve your SEO, devote some time to your social media marketing campaign.

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Social Media Marketing

9 Instagram Tools We Can’t Live Without

By Taylor Torres on April 8, 2019

CONQUERING INSTAGRAM AIN’T EASY

We get it – Instagram is hard. You love it, you hate it, but you need it. As a business, brand, or community, Instagram is one of the most powerful tools at your fingertips. It can help you reach your audience, connect with your community, and ultimately sell your products and services. So, how do we conquer it? How do we overcome the crazy Instagram algorithm and get your content in front of the right people?

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Search Engine Optimization

How to Use Influencer Marketing to Grow Your Business

By Taylor Torres on March 28, 2019

With the growth of social media and public figures, the rise of the influencer has saturated social platforms and changed the way businesses are marketing their brand. “Influencer marketing is the fastest growing online customer acquisition method,” so it’s no wonder brands are spending less money on traditional marketing methods and are diving into the influencer platform to connect with their audiences, build trust with consumers, and preach their values.

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Search Engine Optimization

Do CSS sprites affect loading speed and SEO of a website?

By Dmitrii Kustov on March 8, 2019
how css sprites affect seo and loading speed of websites

There has been a lot of discussion on The Mighty Internet concerning the usage of sprites: Are they beneficial? Do CSS sprites affect SEO positively or negatively? Should I use sprites at all? As one of the top SEO and web design agencies in Houston, we here at Regex SEO have been doing some extensive research and experimentation to determine the pros and cons of using sprites as part of the SEO process.

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Social Media Marketing

Get Your Business Noticed: Instagram Edition

By Taylor Torres on March 6, 2019

If you want access to a huge audience of visually driven, aesthetic loving potential customers, you’ve got to use social media. Instagram in particular is one of the best places for social media marketing and interaction because it’s a ready-made platform for colorful, digestible, and sellable posts. You want to make an impact on your business’ main audience? You want to update people regularly on events and news for your company? Instagram is a pretty great option.

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Search Engine Optimization

What is Google PageSpeed Module?

By Dmitrii Kustov on February 28, 2019
How to make your website load fast with google's pagespeed module

In the uphill climb to navigate Google’s search rankings, Google sometimes kicks an avalanche downhill with an update, forcing businesses to divert their progress or get buried on page 52.

In 2010, Google launched one of their infamous announcements: that they would be using the loading time of a webpage as a factor in its ranking algorithm.

Since the initial scramble to update, it’s become common practice in the industry to monitor page speed, as it’s become clear that this directly impacts a website’s rankings.

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