Searching for a strategy to help your business get noticed on Google? Look no further! Internet Marketing Director Dmitrii Kustov at Regex SEO details 3 simple and affordable Search Engine Marketing (SEO) tips guaranteed to improve your business’ marketing strategy in no time. You might be surprised to learn that Google estimates an average of 5 ½ billion searches per day. These tips are a surefire way to increase your website’s traffic, boost its ranking, and introduce you to new clients and leads. See you on the first page of Google!
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Father’s Day is a bit of a weird holiday. Often derided for its commercial roots, Father’s Day actually began somewhere in the Middle Ages as a Catholic holiday celebrating the role of fatherhood in the family and in the church. Here in the U.S., the holiday didn’t take hold until the early 1900’s as a remembrance for around 360 men that died in a mining accident before fading into relative obscurity. It wasn’t until the 1930’s, in the middle of the Great Depression, that Father’s Day took on a more financial nature, as struggling businesses turned to Father’s Day as an attempt to drum up new business and new revenue.
Image carousels, or sliders, are hot trash. Not like cute raccoons and a talking puppet trash either, we’re talking actual waste. In spite of that, they still pop up all across the Internet, on all your favorite sites, happily scrolling across your screen unnoticed. So, if they’re not effective, why do people keep stuffing them into every web page they can get their hands on?
Getting in touch with customer service isn’t exactly at the top of my to-do list. Most of the time it means there’s some kind of problem, or worse, I can’t figure something out on my own. While I am a die-hard fan of hold music (“soft piano riff – 10 hour version” is my favorite), I’ve got better things to do with my day, like DM Wendy’s and hope they’ll roast me on Twitter. The point is, contacting customer service has never been the most streamlined or ideal process. So what’s the alternative? Sheepishly accepting the wrong order? Asking for help in person? Absolutely not.
Social media marketing can be your biggest SEO asset today. We could say that the essence of SEO is getting recognized as a trusted expert in your field and getting people to visit your website as much as possible. This means that you have to go where the people are. In this day and age, you can almost guarantee that the people are on social media. Be it Facebook, Instagram, or anything in between, your target audience is bound to be online and engaging with content as you read this. If you really want to improve your SEO, devote some time to your social media marketing campaign.
With the growth of social media and public figures, the rise of the influencer has saturated social platforms and changed the way businesses are marketing their brand. “Influencer marketing is the fastest growing online customer acquisition method,” so it’s no wonder brands are spending less money on traditional marketing methods and are diving into the influencer platform to connect with their audiences, build trust with consumers, and preach their values.
There has been a lot of discussion on The Mighty Internet concerning the usage of sprites: Are they beneficial? Do CSS sprites affect SEO positively or negatively? Should I use sprites at all? As one of the top SEO and web design agencies in Houston, we here at Regex SEO have been doing some extensive research and experimentation to determine the pros and cons of using sprites as part of the SEO process.
How can heat maps help inspire SEO driven redesign and more productive websites
Have you ever tried to build something from IKEA without an allen wrench? If so, you know how important a simple tool can be. Heat maps are a simple tool, too, and they can be a great help when it comes to designing or redesigning pages and websites.
Minimalism is definitely all the rage— and not just the kind that involves cleaning out your closet. Minimalist web design is becoming increasingly popular; even sites that aren’t exactly minimalist still strive for simplicity in order to increase the ease of user experience and navigation.
While “less is more” may be a decent motto for website design, it does have one major drawback. Getting too sparse in your site’s content can harm your SEO, leaving you with a beautiful, user-friendly site that no one can actually find.
We, as the Top DesignRush’s Texas Digital Marketing Agency, know that finding the balance between attractive, functional design and SEO can be tricky, but it’s definitely possible. (more…)